Company : PT. Web Stream Indonesia
Role : Creative and Content Manager
Project : nonton.com
Year : 2013 - 2015
Indonesia's First Streaming Platform
The year 2010s has, as we seen now, the rise and give birth to many Unicorns and Startup in the online technology and digital sphere. The opportunity at nonton.com was hard to be missed out even though it was not only relatively new, but also the limitation of the infrastructure for the service.
At nonton.com as would be expected then and certainly now is that the adage as 'Content is King' certainly rang true. But intuitive design and easiness to use while maintaining the standard of functionality also plays a big role in users' acceptance and usage. Keeping the app and social media fresh with periodic changes plays a big part of awareness to our users growth and engagements.
Company : PT. Media Baru Digital
Role : Creative Direction
Project : bosbis.com
Year : 2015
Indonesia's First Bus Booking Platform
Designing an intuitive web or mobile application has its good and bad practices. Not only requiring many trial and errors, it is also important to test to different user segmentation. Especially when building a new digital habit to something that we often due manually. And bosbis certainly delivers that traditional startup challenge; how users easily book and purchase bus rides.
